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Trader advice for niche tobacco

​​​​​​​​​​​Talks and advice on the dangers of niche tobacco

In an effort to raise awareness of the dangers of niche tobacco, Rochdale Trading Standards are happy to give a talk to your local group, centre, Asian forum or community group about how niche tobacco can lead to mouth cancer.

If you are a local business selling niche tobacco, Rochdale Trading Standards can offer advice to ensure you comply with the law.

For more information, call 01706 924642​​

What is niche tobacco?

Many different niche tobacco products are available in Rochdale. They include sweetened products containing tobacco that is chewed such as Gutkha, Paan, Naswar and Paan Masala.

What are tobacco products?

Tobacco products include cigarettes and cigarette papers. But you might not know that the term also includes chewing or oral tobacco products such as Paan and Gutkha​.

NHS Booklet - Tobacco: Facts and Myths (2.6MB pdf)

The law

Tobacco products, including cigarettes and niche tobacco are governed by:

  • Children and Young Persons (Protection from Tobacco) Act 1991
  • Tobacco Products (Manufacture, Presentation and Sale) (Safety) Regulations 2002
  • Children and Young Persons Act 1933

There should be a warning notice displayed at the point of sale which says:

"It is illegal to sell tobacco products to anyone under the age of 18"

This warning notice needs to be clearly visible at all times at the point of sale; failing to do so could result in a £1,000 fine. It should be A3 in size with the lettering being 36 mm high. We can give you a notice if you need one.

How to comply with the law?

  • No tobacco products should be sold to children under the age of 18.
  • On all packaged tobacco there should be a clear health warning so people can see that these products contain tobacco and can be harmful.
  • You should ensure that these warnings are printed on the packets of niche tobacco in English.

The penalties for traders

Remember, you commit an offence if you:

  • Sell tobacco products to anyone under the age of 18.
  • Sell niche tobacco in incorrectly labelled packages.
  • Don't display the warning notice.

Failure to comply with the law could result in legal action being taken against you with fines up to £5,000, or up to 6 months imprisonment.


03454 04 05 06

Phone: Monday-Friday 9am-5pm.

Trading Standards
Public Protection Service
Number One Riverside
Smith Street
Rochdale OL16 1XU